Entrada

Explainer Video Project

 
 

Entrada is a purpose driven company that enables housekeepers and service employees to speak English. Their product can be used while working. They needed an explainer to generate awareness towards the product and process, while also aligning people to their purpose. Entrada wanted to share Gloria's story and demonstrate how Entrada empowered her to achieve her goals.

 

Visit entradaesl.com to learn more of their product

 
 
 
 
 

The Design


 
 
 

The client had a clear vision for this product and also had their own design assets. We adapted the stills to be animation ready, and created an animation style that enhanced the designs they shared. In order to tell Gloria's story, the main character, the design, animation and storyboard needs to be coherent. So we took their original design and modified it so that it can be animated effectively. We also made sure that the "Entrada" flavor is still there. 

 
 
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Color Palette

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Some Stills

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Need an Explainer Video?

 

Credits

Client

Entrada

Production

Plainly Simple

Creative Director

Marvin Te

Project Manager

Jerrick Mosot

Art Director

Ann Megg Arbotante

Character Design

Paul Crooks

Storyboard

Marco Deligero

Designers

Marco Deligero

Lyka Baliwag

Krisha Sy

 

Animators

Jay Septimo

Gilbert Siega

Jonell Longjas